Wednesday, February 20, 2002
7:15 a.m. |
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"The Digital Economy: Actually, it IS a lot like your Father's Oldsmobile"
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 Darryl W. Cross is the President and Corporate Agent of Redstrike Consulting. Redstrike Consulting specializes in serving as a “Corporate Agent” to companies, professional service firms and executives seeking to generate exposure and maintain its momentum.
Currently, Mr. Cross serves as the Vice President and General Manager (North Texas) of the Texas Electronic Commerce Association. He also served as the founding Publisher of DFW TechBiz, a technology business news organization covering the innovation economy and high technology industry in the Dallas-Fort Worth area. In this capacity, he managed the largest news organization dedicated to covering technology business in the state of Texas.
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market and corporate world
have given a painful slap of
reality to a number of the
first-mover e-commerce
companies who, in their rush
to take over the world, forgot
the basic details of how to
build a company that will
stand the test of time and the
test of the customer.
Despite the carnage, the
digital economy is here to
stay, but it will look much
different over the next five
years than the last five
years.
- You won't need a
program to recognize the
players. The future of
e-commerce will belong
to the Global 2000
companies...
- The myth of the New
Economy and the reality
of the NOW economy
- Why your brand and
reputation will be more
important than ever
- How e-commerce in the
future will emphasize
making every large
company a Mom and Pop
store, and not the other
way around.
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Mr. Cross graduated from James Madison University, Harrisonburg, VA, in 1991. He completed his studies with the help of a three-year, full academic scholarship from the U.S. Army. He has earned his Bachelor of Science degree in Political Science and is currently completing requirements for his Masters of Business Administration with a focus on Information Technology.
He has worked as an internal entrepreneur in many capacities. He has served as the original Marketing Director for a 60,000 square foot hospital based wellness and rehabilitation facility. He was also the first Director of Corporate Accounts for Occupational Medicine at Rockingham Memorial Hospital in Harrisonburg, VA. Before joining American City Business Journals, Mr. Cross served as the original Marketing Director for David, Hagner, Kuney & Davison, a high profile, “boutique” law firm in Washington, D.C.
Mr. Cross is the President of the Dallas Internet Society and holds positions on the executive committee of the MIT Enterprise Forum and the North Texas Global Telecommunications Society. He has served on the Board of Directors for the Mid-Atlantic Legal Marketing Association and is currently a member of the National Speakers Association.
He is the author of numerous nationally published articles and is a frequent speaker and trainer on the subject of business growth, advertising, strategic positioning, media relations and marketing efforts designed to generate buzz quickly and effectively.
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